For publishers and distributors:

The publishing industry, much like the music industry, is growing and consolidating.

1. As a result, have even less time and resources to sort through the thousands of project pitches and proposals they receive, less time to develop new talent, and less time to devote to even being aware of the cutting edge of new talent.

2. The nature of their business makes the disconnections with the growth of their own products grow. What would help them however is if there was a middleman - a place they could go where they can view projects that are not only well-passed the seed stage and ready for full-production, but they know going in that all the crap has already been filtered through by eyes whose sole purpose is to be on the cutting edge of new talent and to foster it into a stage that the publishers want it.

3. A publisher can simply log in to this website and view the current projects ready to go, and then contact someone about making an offer. All the work of deciding on and producing a project and growing the talent is done for them if they decide they like what they see. They just pluck what they want from the creative incubator.